In a Nutshell:

  • Because of what’s known as the “fragrance loophole,” there are over 3,500 different chemicals that can legally “hide” in perfume, making it impossible for you to know what’s actually in them.

  • This is how toxic chemicals like phthalates and other endocrine disruptors end up in much of the perfume sold today. 

  • Henry Rose and by/rosie jane are two of the best non-toxic and phthalate-free perfume brands. Scroll down for more recommendations!

If you’ve done even a little bit of research on non-toxic products, you’ve likely come across the problem with the word “fragrance” and how it’s used in personal care and cleaning products.

We have another blog article dedicated to a deep dive on fragrance, but the short of it is that there is a legal loophole which allows over 3,500 ingredients to exist undisclosed under the label “fragrance” or “parfum”. 

Because of this law, conventional perfume, cologne, body spray, other fragrances and beauty products are often filled with toxic ingredients like phthalates, carcinogens, and other chemicals — and you essentially have no way of knowing about it.

But don’t worry: there are plenty of non-toxic and natural perfume brands that are prioritizing safe and transparent ingredients, and I’ve rounded them up for you in this article.

This post contains affiliate links, which means we may earn a small commission if you choose to make a purchase. We only make honest recommendations. This article is co-written by Jaclyn Stephens and Abbie Davidson.

Is Wearing Perfume Bad For You?

Do perfumes contain toxic chemicals? The short answer is: yes, most of them do. 

One 2016 study shows that 35% of those studied suffered some sort of negative consequence—from migraines to respiratory issues—when exposed to fragrance.

Many people, however, won’t notice any acute, immediate effects of spraying or dabbing themself with perfume each day. However, the problem with the hidden chemicals used in almost all conventional perfumes come from being used over time.

Endocrine disruptors like phthalates, for example, add to one’s overall toxic burden (the total amount of environmental toxins you’re exposed to and absorbing on a day-to-day and year-to-year basis). This toxic burden can cause problems over a long period of time, even in an otherwise healthy person.

A few potential adverse health effects of common perfume chemicals are:

What Do Endocrine Disruptors Like Phthalates Do?

Phthalates are commonly used in fragrances to make the scent last longer on your skin and clothes. 

But phthalates are known endocrine disruptors, which means they can interfere with healthy hormone functioning and lead to all kinds of negative health concerns down the road, including infertility and cancer.

Endocrine disruptors have been linked to things like:

  • decreased sperm motility
  • fertility
  • genital abnormalities in baby boys
  • asthma
  • allergies
  • and much more

It’s estimated that around 20-30% of the population has some sort of sensitivity to fragrances, and it’s getting much worse. (A 2018 study found an over 300% increase in Multiple Chemical Sensitivities compared to the decade prior.)

There is a rising number of people who struggle with things like allergies, asthma auto-immune disease, multiple chemical sensitivity, autism, and other chronic conditions. These folks may become even more sensitive to certain ingredients and scents. 

Pregnant people and infants are also more susceptible to the negative effects of these fragrance chemicals. If you or a loved one fits into one of these categories, it’s all the more important to use non-toxic perfume.

Other Toxic Chemicals in Perfume

In addition to phthalates, the potentially toxic ingredients that are commonly found in perfume include (but are not limited to:

Eau de Toilette vs. Eau de Parfum vs. Perfume

As you shop for perfume, it might be helpful for you to understand the difference between a few different terms. These different types of fragrances generally refer to the concentration of scent and how long the smell will likely last.

  • Perfume: This tends to have the highest concentration of scent with the strongest and longest-lasting smell (usually 20-30% concentrated). 
  • Eau de Parfum (or just Parfum): This is the middle of the road when it comes to scent concentration (usually 15-20%).
  • Eau de Toilette: This has the most subtle scent concentration (5-15%).
  • Cologne: In North America, “cologne” is most frequently thought of as men’s fragrance. In other parts of the world, cologne is actually a term used to indicate an even lighter fragrance option, with about 2-4% concentration.

Most of the time, these options are available in an alcohol-based spray form, of course, but you’ll also find solid perfume and roll-on oils.

If alcohol-based sprays are too drying or irritating for you, try going with a roll-on perfume oil instead of an alcohol-based spray.

Those who are extra sensitive to chemicals may want to go for one of the lesser concentrated options.

Synthetic Fragrances vs. Natural Essential Oils

The last thing you may be wondering about as you shop is the difference between synthetic and natural perfumes and ingredients.

It’s worth bearing in mind that just because an ingredient is synthetic does not automatically mean it’s “bad,” and just because an ingredient is natural or plant-based does not automatically mean it’s “good.” 

Some natural fragrances can be allergenic for people, some synthetic fragrances are actually more sustainable when made in a lab.

At the end of the day, it comes down to preference. Some just prefer natural scents while, while others like a more unique smell that can really only be created via synthetic blends. Some may prefer to only buy fragrances with ingredients they can actually recognize, and I get that, too.

I’ve included all kinds of options below so you can choose what’s best for you!

Should You Go Fragrance-Free?

If you’re just starting your low-tox lifestyle and are feeling overwhelmed, one thing I (Abbie) usually suggest is that you start by eliminating some of the products you don’t actually need to wear every day.

Things like perfume, nail polish, scented fabric sprays… You don’t really need to use those types of products.

By eliminating them (at least for a period of time), there are less ingredient lists you have to worry about, and you can significantly cut down on your exposure to all sorts of chemicals almost immediately. (And you can save some money, too!)

Then if you want to, you can always add these products back in later, as you find safer versions of them. Some people find it’s actually just simpler and easier to continue going fragrance-free.

But there’s another reason why you may want to consider going fragrance-free and that has to do with accessibility and communal support.

By going fragrance-free, you’re being mindful of the folks around you—be it in your workplace, at the grocery store, etc.—who may have chemical sensitivities.

I have had to leave a coffee shop before because the woman who sat down beside me was wearing perfume that I couldn’t handle. I’ve sat through shows at the theater, anxious the whole time about a strong scent around me.

And I am only mild to moderately sensitive to fragrances; I know there are folks out there who are more sensitive than I am.

If you don’t want to completely eliminate your body sprays, then maybe you could just cut back and wear less. (Alternating your scents could help, too. If you wear the same scent every day, then you’re more likely to become accustomed to it and spray more.)

All of that said, I know how much folks love perfume… I get it! So if you are going to wear fragrances, of course I would rather you wear a safer one! That’s why we have this guide.

The Best Non-Toxic & Phthalate-Free Perfume Brands (With Feminine, Masculine, & Gender-Neutral/Unisex Scents)

Without further ado, here are our picks for the best ‘clean’ perfume and non-toxic body spray brands that use non-toxic ingredients. Some of them use a mix of safe synthetics combined with natural oils, while others are 100% natural. 

You’ll also find a mix of eau de parfum sprays, roll-on perfume oils, serums, solid perfumes, powders, and more. And every single one is phthalate-free. 

We’ve also considered sustainable and ethical manufacturing practices when it comes to sourcing their raw materials and managing their supply chain.

Henry Rose

Price Range: $35 (travel spray) – $150 (50mL bottle)
Scent Profile: Feminine, masculine, gender neutral
Products: Eau de perfume, body spray, perfume oil, & other scented products

When it comes to performance and scent profiles, Henry Rose’s unisex fragrances can truly replace the ones you might be used to from conventional department store brands.

Henry Rose has no tolerance for the “fragrance” loopholes in the industry and is committed to telling consumers everything. They are “removing the last black box in the beauty industry, and revealing our mystery.”

Their standards are very strict. Free from a list of thousands of potentially problematic ingredients, Henry Rose was the first fine fragrance to be both EWG Verified™ and Cradle to Cradle Certified™. Plus, their bottles are made from 90% recycled glass and their caps are made from sustainably-sourced and compostable soy. They give back a portion of profits to Breast Cancer Prevention Partners, too.If it’s your first time buying or you don’t know what kind of fragrance you’re looking for, grab one of their Sample Sets! You’ll get mini bottles of all of their fragrances so you can try them out for yourself at home, and then get $20 off a full-sized bottle whenever you make your choice.

by/rosie jane

Price Range: $28 (travel spray) – $70 (50 mL bottle)
Scent Profile: Unisex
Products: Eau de perfume, perfume oil, body spray, & other scented products

Hand mixed in Los Angeles, California, by/rosie jane’s vegan and cruelty-free eau de parfum sprays and perfume oils are free from phthalates, parabens, and other endocrine disruptors. Committed to transparency, all ingredients are easily found on each product page. Any allergens (including natural ones linalool) are clearly listed on the product page as well.

by/rosie jane also uses organic ingredients whenever possible, along with 100% recyclable packaging, vegetable based inks, and sustainable paper. They also have a take back program, so you can send them your empties for them to recycle and get credit toward new fragrances.In addition to the full-sized bottles, by/rosie jane also offers roll-on oils, travel sprays, and a Discovery Set so you can try out the different scents before committing to a big bottle.


Price Range: $28 (sample kit) – $86 (2-bottle Duo)
Scent Profile: Masculine, feminine
Products: Perfume, cologne

DIME’s vegan and cruelty-free perfume is formulated using EWG’s database. When you click on the “Full Ingredients” list for a specific product, you can actually click on the specific ingredient to find out what the EWG score is, what the ingredient is used for, and a little more info.

Not all of their fragrances are EWG Verified at this time, but the 7 Summers one is! (Many of their other skincare products are EWG Verified as well, so it seems they may be getting their collection Verified gradually.) Everything is phthalate-free and paraben-free.

Many of their scents are targeted more towards women, but they do have a few men’s colognes as well.

Use code THEFILTERY for 20% off.


Price Range: $40 (discovery set) — $99
Scent Profile: Gender-neutral
Products: Eau de parfum, body mist, fragrance oil, & others

Committed to high-quality and safe formulations, PHLUR uses both natural and synthetic ingredients, all of which are easily accessible online. They’re also vegan, Leaping Bunny certified cruelty-free, gluten-free, and hypoallergenic.

These perfumes are completely free of BHT, phenoxyethanol, parabens, phthalates, and polycylic and alicyclic musks. Not only that, but the PHLUR team sources their ingredients as responsibly as possible and uses as many recyclable, reusable, renewable, and low-impact materials as they can throughout the entire production process.They offer full-sized fine fragrances, travel-sized bottles, and a Discovery Set to help you figure out which scent is your favorite.

Cultus Artem

Price Range: $95 (sample flight) – $580 (50 mL bottle of top-tier fragrance)
Scent Profile: Gender-neutral
Products: Eau de parfum

Cultus Artem is unhurried; they produce their fragrances in-house to eschew the mass production and disposable possessions that proliferate our culture today. Their name comes from the latin root words for culture + art-making.

In addition to taking steps to decrease waste throughout the entire production process, the team at Cultus Artem adheres to the European Union standards for ingredient regulations (which are more strict than they are here in the U.S.). They’re completely free of parabens, organosulfates, phthalates, color additives, synthetic dyes, ETA/MEA, DEA, TEA, and toluene.

Los Feliz Botanicals

Price Range: $50
Scent Profile: Gender-neutral
Products: Roll-on perfume, sprays, perfume balm

Inspired by the scenes of California, this perfume brand is made with 100% natural ingredients, which means zero synthetic fragrances, preservatives, or fillers. Everything is made in small batches in Los Angeles out of using ethically sourced ingredients. And of course, zero animal testing.


Price Range: $45 (roll-on oil) – $165 (50mL bottle)
Scent Profile: Feminine, masculine, gender neutral
Products: Roll-on perfume oils, eau de parfum spray, & other scented products

These fragrances are for your more “provocative” side. 

Although they offer fun and sensual scents like “Dirty Lavender,” “Florgasm,” and “Flower Porn,” their ingredients are far from dirty. These vegan and cruelty-free fragrances are free from phthalates, parabens, synthetic dyes, formaldehyde, and other toxins—all blended together with organic sugar cane alcohol. You can find the full fragrance ingredient list on each product page.

Heretic offers roll-on perfume oils as well as eau de parfum sprays in small and large bottles.

Summer Solace

Price Range: $37 – $40
Scent Profile: Masculine, feminine, unisex 
Product: Water-based spray

This simple, handmade, water-based perfume spray is made with just a few ingredients: pH balanced purified water and organic plant and essential oils. These make for a great everyday perfume spray that won’t be too strong, even for many individuals who are chemically sensitive.

Established by an organic chef and gardener, Summer Solace Tallow is a small, family-owned business dedicated to the production of slow-made, deeply nourishing, organic tallow-based skincare and home goods. They’re also one of our favorite brands for tallow candles!

{blade + bloom}

Price Range: $18 
Scent Profile: Gender-neutral
Product: Roll-on fragrance oil

{blade + bloom} is a small batch apothecary that creates 100% natural, plant-based products. Their blends are inspired by familiar scent memories (since scent is the strongest memory trigger). Each story is told on the product labels “to read and share.”

{blade + bloom} products range from body scrubs, serums, lotions, to candles, and more. The product that would most serve a “perfume” purpose is their rich fragrance oil, which is made of fractionated coconut oil and essential oils. This product uses body heat to activate the fragrance and its benefits!

All products are handmade in Alabama using high-quality ingredients, packaged in recyclable materials, and feature a minimal design.


Price Range: $5 (single sample) – $240 (complete sample collection)
Scent Profile: Gender-neutral 
Products: Fragrance oil, eau de perfume, eau de cologne, perfume cream, & others

Lvnea is a 100% natural luxury fragrance house that employs an experience-based, nature-focused, and art-forward ethos to create their hand-crafted, natural, botanical, unisex products.

Each scent tells a story and lists the ingredients made from authentic, raw botanical essences.


Price Range: $5.50 (5mL bottle) – $82 (9g natural solid perfume)
Scent Profile: intention-based, gender neutral
Products: Eau de toilette, perfume, cologne, and others

Gather emphasizes the enhanced experience of perfumes vs. body oils with historical and all-hand-made notions that honor sensuality, ritual, botanicals, healing, imagination, art, and harmony. Their perfume ingredients, processes, and philosophical identity all are synergistic.

Ingredients are hand-gathered (hence the name), entirely hand-made in small batches of 100% natural botanical aromatics in a stable base of artisanal spirits and/or coconut oil, includes no synthetics, phthalates, petrochemicals, or synthetic preservatives. Animal products are used in some products by way of beeswax, honey, and lanolin.


Price Range: $5 (sample set) – $80 (30 mL bottle)
Scent Profile: Gender neutral
Products: Roll-on perfume, eau de parfum, body oil & more

This semi-organic perfume brand offers signature natural perfumes that are meant to invite ceremonial moments.

These gender-neutral perfumes are made out of high-quality, ethically sourced, all-natural ingredients that are distilled straight from their natural source. Smoke uses organic oils or 100% organic perfumers alcohol as carriers and identifies each collection with a color and a feeling personal to founder and owner, Kathleen Currie. The products’ thorough profiles make online fragrance shopping a well-rounded and informed experience.

Alchemy Slow Living

Price Range: $25 – $62
Scent Profile: Feminine, unisex
Products: Spirit water cologne, eau de perfume

Alchemy creates clean and sustainable natural perfume oils and sprays that support a slow-living lifestyle and self-care practices. 

Hand-poured and packaged in Ferndale, Michigan, these natural fragrances are made with plant-based and 100% synthetic-free ingredients, harvested from all parts of a plant, and created using traditional techniques.

With artist letter-pressed packaging and glowing reviews, Alchemy sets itself apart as quintessential.

6 Additional “PRETTY GOOD” Phthalate-Free Perfume Brands

These brands are better than your conventional perfume brands, but they also have a few shortcomings, too.

  • DedCool: Made in L.A., this gender-neutral, vegan, and cruelty-free brand is made without any parabens, phthalates, carcinogens, EDTA, fillers, or animal by-products. While it’s made with organic extracts, they also use a “proprietary” fragrance blend, so not all of their ingredients are publicly available.
  • Maison Louis Marie: This fragrance brand (which is based on a family tradition that’s over 200 years old!) is free from a long list of toxic ingredients, however, they still don’t list the actual ingredients that are included in each of their scents. So while Maison Louis Marie is probably a safe bet, I can’t get behind it 100% at this time.
  • LINNIC: Uses all plant-based ingredients with phthalate-free fragrances (but doesn’t list what the actual fragrance ingredients are).
  • CLEAN Beauty Collective: This is one of the only safer brands available at department stores like Macy’s. While they have a great “No To List” and most of their ingredients are safe, they lack transparency in some areas.
  • Pacifica: Available at big box stores like Target, this cruelty-free and vegan brand carries a wide range of scents. While they’re mostly non-toxic, they do use a couple of questionable ingredients like benzyl benzoate and they could use some more transparency, too (their “parfum” includes “our scent blend with natural and/or essential oils,” but they don’t actually list what those oils are).
  • Good Chemistry: This is another one that’s available at Target. While they’re cruelty-free and vegan fragrances are made without parabens, phthalates, or sulfates, they don’t list their actual ingredients.

Most Toxic Perfume Brands

Unfortunately, the following perfume brands don’t disclose their fragrance ingredient lists, so they can’t be considered non-toxic. Many of them have little to know safety or sustainability policies in place as well.

  • Byredo
  • Calvin Klein
  • Clinique
  • Chanel
  • Dior
  • Dolce & Gabbana
  • Elizabeth Arden
  • Estée Lauder
  • Givenchy
  • Gucci
  • Hermés
  • Jo Malone London
  • Juice Couture
  • Lancome
  • LUSH
  • Marc Jacobs
  • Philosophy
  • Ralph Lauren
  • Raw Spirit
  • Tiffany & Co.
  • Tom Ford
  • Versace
  • Yves Saint Laurent

An Even Deeper Dive into Perfume

What Is Perfume? 

It might seem like a silly question, but wearing perfume has not always been about just smelling good.

For centuries, wearable fragrances were used for spiritual practices, for communal rituals, and for their medicinal values. 

And it wasn’t just about the product and its purpose; the process of growing, extracting, and creating the “potions” was just as valued. Historically, fragrances have always derived from nature and many of the non-toxic perfume brands I’ve shared in this article view perfumery as an art form conceived and inspired by nature. 

Wanting to smell good goes beyond vanity or “covering a stink.” In the same way our sense of taste craves nourishment through food, there is an instinctive reason our olfactory sense is attracted to so many healthful botanicals. Let this be a proposal to seek our wearable fragrances not for hiding our detoxing stink, but for helping our body function and battle the toxins around us.

But it’s not just about smelling good. Fragrances also trigger mental associations, memories, and pheromones. This is where the mind, body, and spirit connection is really strong—when it comes to perfume, they’re all connected!

How Much Of The Perfume Is Absorbed Into My Body?

Your skin is a powerful barrier that has systems in place that stop or minimize certain toxicants from getting into your bloodstream. 

Not everything you put into your skin gets absorbed. 

That said, the cosmetics industry uses ingredients called penetration enhancers to make things easier for your skin to absorb. So how much of a product gets absorbed depends on the formulation of the product.

So basically, we absorb some but not all of what we put on our skin (somewhere around 64% on average).

Final Thoughts on Phthalate-Free & Non-Toxic Body Sprays & Fragrances

Natural, non-toxic perfumes are not impossible to find and your body will thank you in the long run! But finding the right scent (and brand) can be tricky. 

When shopping for non-toxic perfumes (not vetted by me), gauge the ingredient transparency from the brand. Simply having nothing to hide usually indicates a degree of safety at the very least.

Pay attention to the brand’s mission, product ethos, purpose, and environmental impact. This will show you a more robust scope of the brand rather than just checking the product label for non-toxic perfume ingredients.

Finally, in addition to the health benefits of a natural fragrance, buying from the brands listed here is a great opportunity to support small, eco-conscious businesses and artisans!

About Jaclyn

Jaclyn Stephens is an artist, farmer, and writer. Her work generates associative play between environments, materials, meanings, and sensory perceptions. Utilizing a variety of mediums, her work suspends the buoyancy we experience between the known and unknown about nature. Cultivating a relationship with landscape is both a way of living and a way of making, but primarily what connects everything she is constantly doing.

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  1. Have you done any research on the brand Riddle?
    I had recommended by an influencer that promotes clean living. I love it. The scent I have (original)is more subtle and doesn’t make me sick but I would love to hear your thoughts.

    1. Hi Cari, I hadn’t looked into Riddle before but I just peaked their website. Unfortunately, I can’t find any ingredients at all for their fragrance oils, which is a big red flag. I personally wouldn’t recommend them unless they increased that transparency.

  2. The fragrance article was well written. Despite the fact my Mom already has dementia I would like to find her a nontoxic fragrance – perfume, lotion, cologne. I remember her loving Jean Nate, and the light musk – maybe loves baby soft. baby soft. I like Origins ginger scent. Can you steer me in the correct direction of a healthy non toxic fragrance or brand that might have something of a lemony fresh on sweet side like Jean Nate if not the others.

    1. Hi Victoria,
      I took a quick look at this brand and it looks like a pretty good choice! They do list a “Botanical fragrance blend” on their list of ingredients, which is not necessarily IDEAL since we still don’t know exactly what’s in it… But they do state that they use all natural ingredients which are free from phthalates, which is good. I would just recommend that anyone with any specific allergies or sensitivities reach out to them and ask for more details about the specific ingredients in that botanical blend.

  3. I was wondering if Rebecca Minkoff’s new eau de parfum is bad. She seems to advertise as a more safe scent but, I’m not totally convinced. Help?
    Also a recommendation on a non-toxic floral, light, everyday scent ?

    Thank you

    1. Hi Marika,
      It looks like Rebecca Minkoff doesn’t list the ingredients for their Eau de Parfum so unfortunately we can’t recommend it. It says it’s “vegan, gluten-free, and phosphate-free,” but says nothing about phthalates, carcinogens, or allergens… You might want to try Henry Rose’s “Flora Carnivora.

  4. What about Chloe’s new natural line – three new perfumes and the ingredients are listed on the box. Violette and two others (in the green boxes).

    1. Hi Isabel,
      Hm.. I’m looking at the “Chloé eau de parfum Naturelle” and am not able to find the full ingredient lists online. It does say “formulated with 100% natural origin fragrance” which is a good sign, but I can’t say for sure without seeing the full ingredient list. I will try to check out a physical box at Sephora!
      – Abbie

    1. Hi Agnes,
      It looks like Guerlain (Aqua Allegoria’s brand) has a lot of bee-friendly sustainability initiatives (which is great!), but their ingredients aren’t great. They don’t even list the specific ingredients used in their “fragrance,” which is the first problem. On top of that, it looks like they also use a handful of “not great” ingredients like dyes/colorants, benzyl benzoate/salicylate, etc.

  5. I like Pacifica. A buddy at work wears it and I work two days a week. She knows I like wearing her perfume so she brings it with her to work on the days I’m scheduled. I’m actually looking beyond conventional brands because I’m worried about my skin sensitivity but I love wearing stuff that smells good. I still have conventional colognes and another friend of mine used to let me wear hers and it’s conventional. So far I haven’t had a problem

  6. Le Labo seems to be a brand that is everywhere and though they dont necessarily advertise as clean, they do specify using “natural” ingredients. What is your take Le Labo? Also your take on Kuumba perfume oils that are typically sold at Whole Foods and Sprouts?

    1. Hi Lanie,
      Le Labo lists a few of it’s “key” ingredients on the website, but that’s all I can find. As far as I can tell, they don’t provide their full ingredient lists anywhere, nor do they say anything specific about being free from EDCs like phthalates, etc. So I can’t necessarily recommend them at this time…
      Kuumba actually lists their ingredients right on the product pages on their website, and it looks like they just use essential oils and plant oils. So as long as you’re not allergic or sensitive to those specific oils, Kuumba looks like a better bet!

      1. I reached out to Le Labo this year (2023) and they confirmed for me that the 3 scents I was most interested in all contained BHT.

  7. I’m curious about Santa Maria Novella perfumes. One of the oldest perfumeries in the world.

    1. Hi Lane, it looks like Santa Maria Novella doesn’t list all of their ingredients nor say anything about phthalates or other potentially problematic ingredients, so we can’t recommend them.

  8. I have been searching high and low on info on Guerlain La Petite Robe Noire. Not surprisingly, haven’t found much info.

    Do you have any guidance on the toxicity and safety of this product?

    1. Hi Tertia,

      If you go to the product page (, scroll down to “Ingredients” and then click “Show all ingredients,” a window pops up with more info. Upon investigating, it looks like Guerlain La Petite Robe Noire is not a great perfume in terms of safety. 🙁 In addition to “Parfum (Fragrance)” being listed as an ingredient without any more info about what those fragrance ingredients actually are, this perfume also contains several other iffy ingredients such as COUMARIN, ETHYLHEXYL METHOXYCINNAMATE, BHT, FARNESOL, BENZYL BENZOATE, synthetic dyes, and others. I’m sorry to say that unfortunately, I would put MOST of the ingredients in this perfume either in the “toxic” or “questionable” category…

      I hope that helps!
      – Abbie