Remember when Black Friday was just one day? Now it’s a full-on “Cyber Season.”

I get why some people opt out altogether… And honestly, I respect that. But I also love how this time of year makes non-toxic, organic, and sustainable products more accessible for those on a budget.

It’s also a make-or-break season for a lot of small, conscious brands that rely on holiday sales to stay afloat. (I’ve been told this by many small brands over the years!)

And while I’m all for minimalism and mindful consumption, I also genuinely love the act of giving, especially when the gifts are meaningful, intentional, and better for both people and the planet.

So with that in mind… let’s shop! Below you’ll find a curated list of Black Friday, Cyber Monday, and holiday deals from trusted organic, non-toxic, sustainable, and ethical brands.

We’ll keep updating this list throughout the season, so be sure to check back!

We may receive compensation if you purchase through certain links (at no extra cost to you). As always, we only make recommendations that are genuine. This list is in alphabetical by brand name. These deals were accurate at the time of original publication, but sales change all the time. Be sure to check individual websites for updated info along with conditions or exclusions.

🎄 P.S. You can find the rest of our holiday guides right here!

This year’s guide is brought to you by Savvy Rest, which is one of my favorite brands for organic mattresses, bedding, and furniture.

Savvy Rest is a small business that is committed to making truly safe and sustainable mattresses, bed frames, sofas, and other home goods. Savvy Rest uses sustainable materials like organic cotton, wool, natural latex, and solid wood in their products, the vast majority of which are made in the U.S. There are no chemical flame retardants, PFAS, or other toxic chemicals anywhere in sight.

A lot of their stuff is customizable, too, which I really appreciate. So if you need a specific size or firmness for your mattress, or if you need an adjustable bed frame or something like that, they can help you out!

I personally have their Serenity Mattress and Afton Bed Frame and I’m obsessed. It’s so comfortable—definitely my favorite mattress I’ve ever had.

Use the code BLACKFRIDAY to get 20% off all Savvy Rest Products from November 19 until December 3.

An image of a Savvy Rest bed frame and mattress with a dog lounging on it, set inside a cozy bedroom

Clean, Curated Gift Boxes from The Filtery

For the first time ever, I’m offering limited edition holiday gift boxes, intentionally curated by me!

A vibrant digital collage on a light blue background features various self-care, wellness, and cozy products, including bath bombs, herbal tea, candles, a deck of cards for the nervous system, and a body spray.
A dynamic digital collage on a light blue background features various coffee, beverage, and greeting card items, including a pour-over coffee maker, a bag of coffee, a glass mason jar, reusable lids and cup, a metal straw, and a "happy holidays" card.
A vibrant digital collage on a light blue background features various baby and maternal care products, including a stuffed animal, a stainless steel baby bottle, baby wash, a box of silicone teethers, and a topical cream.
A digital collage on a light blue background features various home fragrance and essential oil products, including a room spray, an essential oil refill, a plug-in diffuser, a "Citrus Peel & Pine" candle, a five-vial essential oil kit, and a "happy holidays" card.

🎄There are 8 different boxes to choose from, each one themed and filled with thoughtful products that are free from things like endocrine-disruptors, carcinogens, and other toxicants. Included are not only some of my own personal favorite products, but your favorites as well!

✨ Here’s what you need to know for the pre-sale special:

  • Get 15% off all boxes with the code HOLIDAY15 (November 28 – December 1) 
  • Free shipping when you order 2 or more boxes
  • Limited quantities (once they’re gone, they’re gone!)

🎁 Choose from themed boxes like:

Each gift will come packaged in a ready-to-gift box. So whether you’re sending it straight to your recipient, bringing it to them in person, or keeping it for yourself, it will arrive presentation-ready.

Every gift box also includes a plantable holiday card. You can choose to receive the card blank, OR we’ll hand-write your message for you if you’d like!

⭐️ Use the code HOLIDAY15 to get 15% off + free shipping on orders of 2 boxes or more.

7th Avenue (PFAS-free furniture): 10% off sitewide + free pillows with code BFCM. Nov 7- Dec 7.

100% Pure (makeup & skincare): Free Apple Enzyme Exfoliating Cleanser on orders $49+ with code APPLE. End date TBD. | Shop their Black Friday Deals here.

360 Cookware (stainless steel cookware): Up to 30% off with code BF2025. Until Nov 29. // 30% off + 2 free cookie cutters with code CYBER30. Dec 1 only.// 30% off with code F&F30. Dec 26- Jan 2. // 25% off with code THEFILTERY. Check out our full review here.

The photo displays five skincare products from the brand Activist Skincare, featuring various bottles and containers with minimalist, sunburst logo designs, arranged on a wooden shelf surrounded by crystals.
a woman in a blue shirt pointing to the AirDoctor air filter in her home

Activist Skincare (skincare): 20% off sitewide with code HOLIDAY20. Nov 20- Dec 2. | Here’s my full review.

Acure (skincare): Up to 40% off sitewide. FREE Under Eye Hydrogels, spend up to $73. FREE Cosmetic Bag, spend $74+. FREE Tote Bag, spend $99+. End date TBD.

Aera (air fresheners): Get a FREE Holiday Preview Sample Set when you spend $50+. End date TBD. // 30% off diffusers and pre-selected bundles. November 25 – December 2.

​Ahimsa​ (kids’ dinnerware): 30% off sitewide. End date TBD.

Air Doctor (air filters): Up to $300 off + free shipping. End date TBD. | My full review here.

AquaTru water purifiers displayed against a dark curtain background with Black Friday sale pricing for the Carafe, Classic, and Under Sink models, each showing $100 savings and free shipping.
AirDoctor air purifiers in white and black displayed in a living room with Black Friday sale details offering $1,240 off a bundle of AD5500, AD4000, AD3500, and AD2000 units plus free shipping.

Aisle (menstrual care): Up to 70% off. End date TBD.| See our review here.

​AIZOME​ (organic bedding): 30% off Sleep Mask. Nov 22 only. // 30% off Sheet Set. Nov 24 only. // 25% off all site + the 30% daily deals. Nov 26-30.

Albany Park (PFAS-free furniture): Up to 45% off sitewide + free white glove delivery. Nov 10- Dec 14.

Allbirds (footwear): Up to 50% off sitewide. Until Dec 1. | Check their men’s and women’s sale section.

Allwear (clothing): Up to 60% off sitewide with code THEFILTERY. | Check my review here.

American Blossom Linens (beddings & home goods): 20% off Bundles. End date TBD.| See our full review here.

Anchal Project (bedding & textiles): 35% off sitewide. End date TBD.

Anchor Hocking (glassware): Sale details TBA.

Annmarie (skincare): Up to 30% off. Nov 26-30.

​Anyday ​(cookware): Up to 50% off MSRP. Nov 24- Dec 1. // Up to 40% off MSRP. Dec 3-31.

Apple Valley Soap Co. (personal care): Buy One, Get One + free salt sample bars. Nov 21-27.

a person using the AquaTru Countertop Dispenser near the sink
AquaTru
A vertical close-up shows a chrome-finished shower head with a hose attachment and a white filter/dispenser unit mounted on a wall of white subway tiles with dark grout.
Aquasana

AquaTru (water filters): Up to $100 off + free Pre/Carbon Filter + free shipping. End date TBD. | Check out my full review.

Aquasana (water filters): Up to 60% off sitewide. End date TBD. | Here’s my full review on Aquasana shower filter.

Araks (lingerie & swimwear): 20% off The Parrot Color Story with code PARROT20. End date TBD.

Araza Beauty (makeup & skincare): 20% off sitewide + Free Coconut Color Glossy Balm in Gem on orders over $125 with code ARAZABF. Nov 24- 30. // 20% off sitewide. Dec 1 only.

Arms of Andes (performance apparel): 25% off sitewide. End date TBD.

Aspen Clean (home cleaning): 20% off sitewide with code GREEN20. End date TBD. // 25% off on orders $150+ with code GREEN25. End date TBD.

ATTITUDE (personal care & cleaning): Up to 30% off on orders $125+. Free shipping on all orders. Nov 27-30. // 25% off sitewide + 30% off $125+ purchase. Dec 1. // Up to 50% off on selected products. Dec 26- Jan 1.

Austin Air (air filters): Sale details TBA.

Axiology (makeup): 25% off with code HOLIDAY25. Until Dec 2.

Aya Eco (clothing): 25% off sitewide. Plus, free shipping on orders over $100. End date TBD.

A close-up shot focuses on the side of a quilted, cream-colored Avocado Eco Organic Mattress on a metal frame, with two people's legs and feet out of focus, suspended above it in the background.

Avocado (mattresses, bedding, furniture): (US sale page): Up to 20% off sitewide. October 28- December 8. // Up to 10% off sitewide. Dec 9- Jan 6.(Canada sale page): Sale details TBA.| See our full review here.

Pure Water (AquaNui) (water distillers): Up to $300 off Holiday Collection. Until Dec 1. // Code: THEFILTERY5 for 5% off

A Drop in the Ocean (zero waste shop): 25% off sitewide. Starts on Nov 28.

A close-up overhead shot shows a person's hands performing a manicure, using a clear acrylic piece to clean and shape the nails, resting on a beige cloth next to an open white Bare Hands manicure kit.

Bare Hands (nail care): 20% off sitewide. End date TBD. // Code THEFILTERY for 10% off. | Check out the full review here.

Basic Bee Candle Co. (beeswax candles): 20% off + free 8 oz candle with $100 purchase. End date TBD.

Bala (workout equipment & accessories): 25% off sitewide with code PLAYTIME25. End date TBD.

Bean Products (hemp dog beds): Up to 50% off on their clearance sale. End date TBD.

Bearaby (weighted blankets): Up to 30% off sitewide. Until Dec 22. End date TBD.

Beekeeper’s Naturals (personal care & supplements): 30% off sitewide with code THEFILTERY. End date TBD. | Read the complete review here.

Bee Lucia (candles): 40% off sitewide with code BlackFriday. End date TBD.

Bee’s Wrap (plastic-free food storage): 25% off sitewide + value bundles. Until Nov 30.

Bella Luna (toys): Up to $80 off. End date TBD.

Better & Better (oral care): 30% off on orders $70+ with code EARLY30. End date TBD.| Check out our review here.

Birch (mattresses & bedding): 25% off sitewide + 2 Free Pillows with select mattress purchases with code BF25. October 31- November 30.

Birch Babe (beauty products): 20% off sitewide + free Skinny Dipper Lip Balm on orders over $100 with code BLACKFRIDAYBB20. Nov 17- Dec 1. // 10% off with code THEFILTERYBB10. | Here’s my full review.

BKIND (beauty & skincare products): 20% off sitewide. Until Dec 1. // Code THEFILTERY for 15% off.

Blueland (cleaning products): Up to 15% off on their bundles.| See our full review here.

Blume (skincare): Up to 50% off sitewide. End date TBD.

Three tubes of Boka toothpaste in Nano-Hydroxyapatite, Lemon Lavender, and Coco Ginger flavors, along with a container of Restore Mouthwash tablets, are displayed upright on a wooden surface against a light wall.

Boka (toothpaste): Boka Limited-Edition Vanilla Cardamom Toothpaste available for the holidays. 30% off select products like the Refresh Mint Whitening* n-Ha, Family 3-Pack, and Ela Mint. 11/21 – 12/1. | Check out our review here.

Boll & Branch (bedding): 25% off with up to 50% off select styles on orders $200+ with code CYBER25. End date TBD.

Bombi (strollers): Up to 50% off. End date TBD.

Boody (underwear): Up to 60% off sitewide. End date TBD.

Bookshop.org (books!): Make a purchase today and receive 20% off a future order + free shipping. End date TBD.

Boyzz Only (personal care): BOGO 40% off. End date TBD. // Code THEFILTERY15 for 15% off.

A group of seven clear and white Branch Basics cleaning products—including a concentrate, various spray bottles, and a container of Oxygen Boost—are displayed on a kitchen countertop in front of a white subway tile backsplash.

Branch Basics (all-purpose cleaner): Up to 25% off sitewide. No code needed. Nov 28- Dec 1. | See my full review of Branch Basics here.

Brentwood (mattresses & bedding; only some are natural/organic): Up to 60% off. End date TBD.

Bring Your Own Box (food container): Buy 4, Get 4 Free. End date TBD.

Brooklyn Bedding (mattresses & bedding): 30% off sitewide with code BFRIDAY30. End date TBD.

Brush With Bamboo (oral care): 20% off sitewide with code thanksgiving2025. Until Dec 1.

Bugaboo (strollers): Sale details TBA.

Buffy (cooling TENCEL bedding): 25% off sitewide. End date TBD.

Bumbleride (strollers): Sale details TBA.

Burrow (PFAS-free furniture): 30% off sitewide.

ButcherBox (meat delivery subscription): Sale details TBA.

by/Rosie Jane (perfume): 30% off sitewide. End date TBD.

Caraway (cookware & bakeware): Up to 25% off sitewide + free bar set on orders of $975+. Oct 30 – Jan 6.| See our full review here.

California Cloth Foundry (clothing): Sale details TBA.

Captain Blankenship (plant-based haircare): 20% off with code FALL20. End date TBD. // 20% off with code THEFILTERY.

Chagrin Valley Soap (skincare products): 20% off + free gifts. Until Nov 30.

Chelsea Green (books): 35% off sitewide with code CGS25. End date TBD.

CICIL (rugs): 20% off sitewide. End date TBD.

Circadian (buckwheat pillows): 20% off sitewide. Nov 25- Dec 2.

Clara & Fritz (skincare products): 20% off sitewide with code EVERYBODYGETSCF20. Nov 26- Dec 1. Code THEFILTERY for 10% off.

A close-up of a Clearly Filtered water pitcher and its components—including the filter, packaging, and quick-start guide—are laid out on a kitchen counter with a white subway tile backsplash.

Clearly Filtered (water filters): 20% off Filtration Systems with code BFCM20. Nov 12- Dec 15. // Current Subscribers Save an Extra 10% Off Replacement Filter Orders with code FILTERS10. Nov 24- Dec 2. | See my full review.

Clevr (organic powdered latte blends): Subscribe & save 30% off + free gifts ($89 value).

Cocolab (PFAS-free dental floss): 25% off sitewide. End date TBD.

Cocokind (skincare) 25% off with $75 GWP (Be Brave), $100+ GWP (Cosmetic Bag). Nov 23- Dec 1.

Colored Organics (baby/kid clothing): 30% off sitewide with code BFCM25. Until Dec 1.

Conscious Step (socks): Up to 35% on select socks, gift boxes, and sweatshirts. End date TBD. // 20% off sitewide. Nov 20- December 1.

Cora Ball (microplastic laundry filter): Save on their bundles. Code THEFILTERY for 10% off.

Cottonique (clothing): Up to 21% off on their collection. End date TBD.

Counter (makeup & skincare): 25% sitewide + free gift offer with orders over $200. Nov 17- 30.

Coyuchi (bed & bath): 25% off sitewide + up to 40% off blankets and throws. Nov 25- Dec 2. // Orders $300+ receive a Waffle Kitchen Towel.

Crann Organic (kids’ clothing): 30% off Meltdown-Free Mornings with code BETTERBLACKFRIDAY. End date TBD.

Credo (beauty marketplace): 20% off sitewide. Nov 24- Dec 1.

Crunchi (makeup & skincare): Up to 50% off skincare. Until Nov 30.

Dazzle Dry (nail polish): FREE Mystery Gift w/ orders $100+. End date TBD.

Desavery (skincare):Sale details TBA. Code THEFILTERY for 15% off. | Read my complete review here.

Detox Market (skincare, makeup, & self care marketplace): Check their holiday gift sets here.

Deuter (outerwear & gear): Sale details TBA.

​Dewy Mighty​ (zero waste skincare): Buy a DEW-IT-ALL BUNDLE and get the second one 50% off ($34 savings!). End date TBD.

Didrickson’s (outdoor gear & clothing): 50% off Member-exclusive deal. Nov 10-16.

a close up of 7 DIME beauty products sitting on a shelf
DIME
A collection of various Dr. Bronner's all-in-one products—including bar soaps, liquid soaps, organic balm, and coconut oil—are displayed on a dark countertop.
Dr. Bronner’s

DIME (skincare): 30% off sitewide + free shipping and up tp 50% off with sale-on-sale pricing with code BF30. End date TBD. Holiday gift sets just dropped. Code THEFILTERY. | Check out our review here.

DIVA Cup (menstrual care): 25% off sitewide. Until Dec 2.

Dr. Bronner’s (personal care products): 15% off Coconut Oil with code FALLBAKE. End date TBD. | See our detailed review here.

Dyper (diapers): 30% off sitewide with code BFCM30. End date TBD.

EarthHero (eco-friendly marketplace): 20% off sitewide with code HERO20. End date TBD.

​Earth Harbor​ (organic skincare): 25% off sitewide + 2 free full-size gifts. Until Nov 30.

Earth Mama Organics (baby & personal care): 30% sitewide with code BETTERTHAN30 . Until Dec 1.

Eartheasy (sustainable living): Up to 50% off. Nov 21- Dec 5.

ebb (organic cotton coffee filters): 20% off. End date TBD.

Eco by Naty (diapers): Sale details TBA.

EcoCheeks (toilet paper): Sale details TBA.

Ecoriginals (diapers): 50% off subscriptions. Limited time only.

Eco Pea Co (diapers & wipes): Get $50 off gift cards. End date TBD.

ECOS (cleaning products): Sale details TBA.

ECOlunchbox (plastic-free food containers): Sale details TBA.

EcoRoots (low-waste personal care & cleaning): 20% OFF + up to 55% OFF on bundles & kits with code BFSALE. End date TBD.

Eco Terra (mattresses): Sale details TBA.

Ecozoi (food storage): Up to 55% off on all items in the “Deals” section + up to 25% off sidewide. End date TBD.

Edloe Finch (PFAS-free furniture): Free shipping on all orders.

Eileen Fisher (clothing): 50% off sale items. End date TBD.

Eley (home & garden tools): Up to 30% off sitewide. Limited time only.

ello (water bottles, travel mugs, tumblers, & food storage): Up to 40% off sitewide. End date TBD.

Enviroscent (air fresheners): Up to 25% off on orders $50+. End date TBD.

a person holding the filter and top cover of Epic Nano Dispenser

Epic (water filters): Up to 15% off on Prime. Nov 12-27. // 15% off with code THEFILTERY. | Check out our full review here.

Ere Perez (cosmetics): Up to 40% off sitewide. End date TBD.

ESAS (fragrance): 20% off sitewide. End date TBD.

Esembly (cloth diapers): 25% off sitewide. End date TBD.

Essentia (mattresses): 25% off sitewide + 2 free organic pillows. End date TBD.

Etica (denim): 30% off sitewide. End date TBD.

Etsy (handmade marketplace): Up to 60% off. End date TBD.

ETEE (plastic-free bath & body essentials): Up to 70% off sitewide. End date TBD.

ettitude (bedding): 25% off sitewide + up to 60% off final sale. Nov 1- Dec 9.

Evereden (personal care & baby care): Up to 35% off + free gift with purchase. Nov 17- Dec 1.

Everlane (apparel, some of which is natural/organic): Up to 50% off sitewide. End date TBD.

Eyeganics (eye drops): 25% off sitewide. Starts on Nov 28.

ezpz (tableware for babies/kids): Up to 50% off. End date TBD.

Fabula Coffee (coffee): Sale details TBA.

Field Company (cast iron cookware): 20% off sitewide with code JUSTCOOK. End date TBD.

Fjällräven (outdoor clothing & equipment): Sale details TBA.

Friendsheep Wool (eco dryer balls & essential oils): 20% off with code GF2025. End date TBD.// Code THEFILTERY for 10% off.

Frugi (baby clothes): 30% off sitewide. End date TBD.

Fleur & Bee (skincare):Sale details TBA.

Floofah (loofa sponges): 25% off on bundles of 8. End date TBD.

fluf (backpacks & lunch boxes): 25% off sitewide + up to 65% off sale items. Until Dec 1. Here’s their Canadian site.

Fontana Candle Co. (candles & personal care): 25% off sitewide. End date TBD.

A shot focuses on two clear bottles of Force of Nature Multi-Purpose Cleaner, one being created in the proprietary electrolysis flask and the other a ready-to-use spray bottle, set against a white subway tile backsplash.
A vertical close-up shot of a bathroom counter features a light green tube of Fygg Mild Mint Toothpaste leaning against the mirror.

Force of Nature (all-purpose cleaner): 40% off bundles with code BUNDLEUP40. Nov 4- Jan 1. // 45% off all bundles + free shipping with code JOLLY45. Nov 21- Dec 4. // $70 off our Year Supply and Super Saver Bundles with code HURRY. Until Dec 2. | Read my full review on Force of Nature.

Frog Hollow Farm (produce, food, gifts): 15% off sitewide. End date TBD.

Fygg (oral care): 20% off sitewide. End date TBD. // Use code THEFILTERY. End date TBD. | Check out our review here.

Green Cradle (furniture & bedding for babies, kids, & adults): Get up to $1500 off. End date TBD.

Green Design Center (sustainable building & living materials): Sale details TBA.

Green Kid Crafts (arts & science subscription boxes for kids): 25% off sitewide with code BESTDEAL. End date TBD.

GreenPan (nonstick cookware): Up to 75% off sitewide. End date TBD.

Groceries Apparel (clothing): 25% off sitewide. End date TBD.

Grove (cleaning & personal care): 20% off orders $100+ with code GREEN. End date TBD. | Read the complete review here.

GroVia (cloth diapers): Sale details TBA.

Grow fragrance non toxic scented candles in Palo Santo Pine, Forest Fern, Holiday Hearth, and Snowscape scents with two fabric sprays at the back

Grow Fragrance (room/fabric sprays & candles) : 30% off with code VAULT30. End date TBD.| See my full review here.

GoodOnya (organic electrolyte drink): 30% off Organic Hydration. Until Dec 1.

Guava (strollers w/o PFAS or flame retardants): Up to $205 off award-winning gear & sets. End date TBD.

Hanna Andersson (kids clothes & family PJs): 50% off everything. November 24- Dec 2.

Hape (toys): 20% off sitewide with code H20. End date TBD.

Happsy (mattresses): 20% off sitewide + free pillow(s) with code BLACKFRIDAY. End date TBD.

Harvest & Mill (USA-made regenerative cotton clothing): 15% off sitewide with code HOLIDAYS25. Until Dec 1.

Healthybaby (diapers, skincare, cleaning): 20% off sitewide with code HEALTHYHOLIDAYS. Until Dec 1. // Spend $110+ FREE Gentle Nose and Face Wipes. Starts Nov 28.

Henry Rose (personal fragrance): Up to 50% off sitewide. End date TBD.

Hernest Project (TENCEL & organic cotton loungewear): Sale details TBA.

Hero Cosmetics (skin & body care): 20% off skincare products. End date TBD. | Check the entire review here.

Hevia (natural rubber products for babies, pet & more): Sale details TBA.

Hive (eco-conscious grocery store): Up to 50% off. End date TBD.

Holy Lamb Organics (bedding): 10% off sitewide. End date TBD.

A collection of Honest Beauty skincare and makeup products, including serums, creams, lip color, and mascara, is arranged on a white bathroom counter in front of a mirror.

Honest (baby & personal care): Spend $75+ and choose 2 of 3 gift wraps. End date TBD.| My full review here.

Honey Pie Minerals (cosmetics): Sale details TBA. Code THEFILTERY10 for 10% off.

Houdini (outdoor clothing): Buy a Shell Set, Get a Power Houdi. End date TBD. //20% off when purchasing a base layer top + base layer bottom. Until February 10.

Hygiene Lab (personal care for men): Up to 44% off. Nov 11- Dec 1.

Huella (nail polish): 40% off sitewide. Until Dec 1.

Hungryroot (meal delivery): 30% off + free gift in every delivery. End date TBD.

Huppy (oral care): 20% off sitewide and a free mouthwash refill + travel tin + breath mints. End date TBD. | Check out our review here.

Icebreaker (clothing): Save 25%* on their best-selling merino gifts before December 8.

ILIA (makeup & skincare): 20% off sitewide. End date TBD. | Read my review of ILIA’s Limitless Lash Mascara here.

Industry of All Nations (clothing): 15% off sitewide. End date TBD.

Inika Organics (cosmetics): 30% off sitewide. Nov 24- Dec 1.

Innersense (haircare): Free gifts on orders $100+. End date TBD.

Boldwill (sportswear): Sale details TBA.

IQAir (air quality technology): Sale details TBA.

Isabella Oliver (maternity clothing): 20% off sitewide with code 20OFF. End date TBD.

Jackalo (kids’ clothing): Up to 25% off when you spend $300. No code needed. Nov 22- Dec 1.

Jackfir (skincare for men): 30% off with code BFTHIRTY. November 17-30. // 30% off with code CMTHIRTY. Dec 1-5.

Jaspr (air purifiers): $400 off with code THEFILTERY. See our full review here.

Joolz (strollers): Up to 40% off with code JoolzBF2025. Nov 26 only.

JulieMay (lingerie): 20% off sitewide with code BF20. End date TBD.

Jungmaven (hemp clothing): 25% off sitewide with code HEMP2025. Until Dec 2.

Just Ingredients (nutrition & beauty products): Up to 25% off orders $250. End date TBD. // Use Code thefiltery. | Member-exclusive full review here.

Jovy (play makeup for kids): Free nail stickers with the purchase of any Makeup Set. End date TBD.

several different kari gran skincare products lined up on the bathroom counter

Kari Gran (skincare): 20% off sitewide. Until Nov 26.| See our full review here.

Kate McLeod (skincare): 25% off orders $75+. End date TBD.

KEEN (PFAS-free footwear): Up to 50% off. End date TBD.

Keim (interior paint & primer): Sale details TBA.

KENT (underwear): 25% off sitewide. End dat TBD.

Kinder by Nature (wipes): Sale details TBA.

Kinship (skincare): 30% off with code HELLO30. End date TBD.

Klean Kanteen (water bottles & food storage): 25% off sitewide. Until Dec 3.

Klee (kids’ play makeup): Up to 50% off sitewide. End date TBD.

Kora Organics (skincare): 25% off sitewide. Nov 24- Dec 1.

KOOSHOO (hair accessories): Up to 70% off. Until Dec 1.

Kudos (diapers): 25% off. End date TBD.

A sage green high chair from Lalo with light wooden legs and a grey cushion sits on a tiled floor with a colorful area rug, positioned next to a dark wood dining table set with a matching bowl and spoon.

Lalo (high chairs & other kids products): Up to 40% off sitewide. Use code THEFILTERY. Nov 1- Dec 15.| See our full review.

LA Relaxed (women’s clothing): 30% off sitewide with code HARVEST. End date TBD.

Lavender & Lemon (household cleaning products): Shop their newest collection “A Christmas To Remember“. Code THEFILTERY for 15% off.

Le Buns (underwear): 50% off sitewide. End date TBD.

Liberty Tabletop (silverware): 25% off Flatware with code blackfriday2025. End date TBD.

Life Factory (water bottles, bottles, glassware): 40% off sitewide. Nov 22- Dec 1.

Life Without Plastic (home goods): Sale details TBA.

Lilova (period underwear): Buy 3, Get 3 Free. End date TBD. //Code THEFILTERY15 for 15% off. | See our review here.

Little Green Radicals (kids clothes): Up to 50% off. Until Dec 2.

Little Seed Farm (deodorant & personal care): 20% off sitewide. End date TBD.

Lodge (cast iron cookware): 20% off orders $100+ with code GIFTMORE. Nov 1-27. // 25% off orders $100+ with code GIFTMORE. Nov 28- Dec 1. // 20% off orders $100+ with code GIFTMORE. Dec 2-12.

Lorena Canals (rugs): Up to 50% off. Nov 26-30. // Up to 70% off. Dec 1-2.

L’oved Baby (organic baby clothing): Up to 60% off. End date TBD.

A still life photo features four boxes of Lovebird Grain-Free Cereal in different flavors lined up on a wooden table next to a bowl of cereal and a bottle of milk.

Lovebird (cereal): 30% off sitewide. End date TBD.| See my full review here.

Lullaby Earth (crib mattresses): 20% off with code BLACKFRIDAY. End date TBD.

Lunette (menstrual cup & period products): 20% off with code LUNETTEBLACKFRIDAY25. End date TBD.

​Llama Naturals​ (real fruit gummies): BUY 2 GET 1 FREE on all products (excluding bundles) with code BUY2GET1. Nov 24- Dec 2. // 20% off Amazon Best Deals. Nov 21- Dec 1.

MagicLinen (linen home goods & clothing): 10% off Christmas Collection. 15% off Towels & Sets, Kitchen, Clothing. 20% off Couch Covers, Blankets & Throws. 25% off Bedding. 30% off Bundles. Nov 14- Dec 5.

Maggie’s Organics (clothing): 25% off sitewide. End date TBD.

Maisonette (kids’ marketplace): Up to 20% off with code HOLIDAY2025. End date TBD.

Make Make Organics (baby and kids’ clothing): Up to 60% off. End date TBD.

Marley’s Monsters (reusable home goods): 30% off with code GREENFRIDAY. Until Dec 1.

Masaya & Co. (solid wood furniture): Up to 40% off. End date TBD.

Mason Bottle (baby bottles): Up to 50% off select items. End date TBD. // Code THEFILTERY15 for 15% off.

Mason Jar Lifestyle (plastic-free mason jar accessories): 30% off sitewide + free gift on orders $100+ with code BF2025. End date TBD.

MamaSuds (cleaning products): 20% off sitewide. End date TBD.

Mamma Mangia (cutting boards): 15% off sitewide. Nov 28- Dec 1.

A full-body shot features a woman standing barefoot indoors, smiling, and wearing a black quarter-zip pullover and matching black wide-leg sweatpants with her hands in her pockets.
MATE
A woman lounges on a green sofa reading a book in a cozy living room with warm lighting, houseplants, and a patterned rug.
Medley
a photo showcasing non-toxic cleaning products from Meliora
Meliora

Manukora (mānuka honey): Save 31% + Free Gifts ($105 Value). Nov 17- Dec 1.

MATE (organic loungewear & activewear): 30% off sitewide. End date TBD.| My full review here.

Medley (furniture): Sitewide sale with code THEFILTERY5. Nov 27- Dec 4.| Our full review here.

Meliora (cleaning products): Up to 25% off sitewide. Nov 26- Dec 1.| Check out our honest review here.

Meow Meow Tweet (skincare): Sale details TBA.

Merino Tech (merino wool apparel): Extra 30% off with code BFMT30. End date TBD.

Mightly (organic kids clothes/PJs): Up to 30% off orders of $250+. Nov 25- Dec 1.

Mindvalley (self improvement education): 50% off membership. End date TBD.

Mini Mioche (baby & kids’ clothes): 20% off sitewide with code BFCM25. Nov 28- Dec 1.

Minted (holiday cards): Sale details TBA.| See here for more options for eco-friendly holiday cards.

Misfits Market (grocery delivery service): Sale details TBA.

Mito Red Light: Up to 50% off. Check their holiday sales here. Nov 24- Dec 1.

Mockingbird (PFAS-free & FR-free strollers): Up to 30% off. End date TBD.

Modern Nursery (baby marketplace; some products are natural/non-toxic.) Up to 80% off. End date TBD.

Molly’s Suds (laundry & home cleaning): 20% off sitewide. End date TBD.

Monica & Andy (kids’ clothes): 50% off sitewide. End date TBD.

A full-size Monos suitcase in a matte olive green color is standing upright on a light wooden floor in front of a white interior door.

Monos (luggage): 25% off sitewide. Until Nov 30.| See my Monos review here.

Mountain Rose Herbs (herbs, teas & personal care): Sale details TBA.

Two children in holiday pajamas sit on a My Green Mattress bed surrounded by wrapped gifts and string lights, with text promoting a Black Friday sale offering up to $300 off mattresses and 15% off bedding and bases.

My Green Mattress (organic mattresses and bedding): Up to $300 off + 15% off on Pure Eco Organic Kids Mattress, Emily Organic Crib Mattress, organic bedding, and solid wood bases. Dec 2 only.

​NAE Vegan Shoes​: 25% off with code BFCM25. Nov 20-24.

NADS (men’s underwear): 25% off sitewide. Nov 10- Dec 1.

Natural Home by The Futon Shop (furniture, mattresses): Up to 55% off. Until Dec 1.

A group of five amber glass jars containing Natural Sloth beeswax candles and wax melts with Christmas and winter scents, along with two honeycomb-shaped wax melts, are displayed on a white countertop.

Natural Sloth (candles): 20% off with code FRIDAY20. End date TBD.

Naturepedic (mattresses & bedding): 20% off + free gifts. End date TBD.

Nēmah (skincare products): Up to 50% off sitewide + free shipping $65+. End date TBD.

Nemo (tents, sleeping bags, and outdoor gear): Sale details TBA.

Net Positive (underwear): Up to 50% off sitewide. Nov 21- Dec 5.

Nolah (mattresses; I only recommend the Nolah Natural option): 35% off. End date TBD.

Obasan (mattresses): 20% off accessories and shop their mattress bundles. End date TBD.

Object Apparel (clothing): Sale details TBA.

Oddobody (underwear): 25% off sitewide. End date TBD.

Odylique (personal care): Sale details TBA. Code THEFILTERY20 for 20% off.

Ogee (skincare & makeup): 20% off with code GLOWCLEAN. End date TBD.

Oko Living (yoga mats): Check their sale items here. // 10% off with code THEFILTERY. End date TBD.

Olive + Crate (TENCEL bedding): Up to $80 off on orders $400+. End date TBD.

Only Natural Pet (pet products): Up to 15% off on orders $99+ with code CYBERPET. // 25% Off Only Natural Pet Brand Products with code FRIYAY. End date TBD.

Opok (men’s underwear): 30% off sitewide with code BF2025. Starts Nov 17.

Organic Basics (underwear, loungewear, activewear; not everything is natural): Up to 60% off. End date TBD.

Organic Olivia (herbal supplements): 20% off sitewide + 50% off all teas. End date TBD.

A set of OSEA products neatly placed on a tray in the bathroom.

OSEA (skincare): Spend up to $225+ and get 7 free gifts. Nov 21- Dec 1. Holiday gift sets just dropped.​| See my full review here.

Osprey (outdoor backpacks): Up to 40% off sitewide. End date TBD.

Our Place (PFAS-free cookware & dinnerware): Up to 35% off sitewide. End date TBD.

Oura (smart ring): Up to $150 off titanium styles. End date TBD.

OXO (kitchen utensils): Sale details TBA.

Package Free Shop (low waste cleaning & personal care): Sale details TBA.

Packed with Purpose (corporate gifting company): $10 off orders over $75. $30 off orders over $150. $50 off orders over $200. Nov 28 – Dec 11.

Pact (organic underwear, clothing, bed, & bath):  Up to 40% off sitewide. End date TBD.

Pangaia (clothing): Up to 60% off. Nov 24- Dec 1.

Parachute (bed, bath, lounge, home goods): 25% off sitewide + extra 25% off. Nov 21- Dec 1.

Pela (compostable phone cases & other accessories): Get up to 4 free items. End date TBD.

Piece of Mynd (personal care): Sale details TBA.

Pipette (skincare for mom & baby): Up to 30% off sitewide. End date TBD.

Pip Pea Pop (kids’ clothes, pjs) : 15% off + free shipping on bundles. End date TBD.

A flat lay shows a variety of Pique Tea products and accessories, including multiple boxes and packets of tea crystals, a glass beaker, a travel tumbler, a milk frother, and a sleep mask, all arranged with red fabric and decor.
A Pique Sun Goddess Matcha kit is displayed on a white counter, featuring a box of tea packets, a canister of matcha, a bamboo whisk, and a glass mason jar with a glass straw filled with prepared green matcha.

Pique (tea & supplements): 20% off sitewide + free limited edition gifts. End date TBD.| See my full review here.

​Plaine Products​ (hair & personal care): 25% off sitewide + a free gift on orders $50+ with code VIP25. Nov 28- Dec 2. // 20% off your order with the code THEFILTERY20.

Plantish (plastic-free, plant-based essentials & gifts): Up to 25% off sitewide. End date TBD. // Code THEFILTERY15 for 15% off first orders.

Plant Paper (toilet paper): 25% off sitewide with code BF2025. Until Dec 1.

PlushBeds (mattresses): Up to 50% off. End date TBD.

Pottery Barn (home furniture, decors. Check details; not everything is non-toxic.): Up to 70% off sitewide. End date TBD.

Poofy Organics (skincare): 15% off sitewide with code HOLIDAY15. Until Dec 1.

Prim & Pure (kid/tween makeup): Up to 40% off sitewide. Until Nov 30.

Primally Pure (personal care): 20% off sitewide + free shipping with code THEFILTERY. Nov 27- Dec 1.| Here’s our full review.

Primary (kids clothing & PJs): 40% off everything. End date TBD.

Public Goods (one-stop shop): 20% off sitewide. Nov 26- Dec 1.| Member-Exclusive: You can access the full review here. Code FILTERY20 for 20% off.

Pura (stainless steel bottles): 25% off sitewide. End date TBD.// Code THEFILTERY for 10% off.

A festive setup featuring a bag of Purity Coffee Hearth Medium Roast Holiday Blend next to a green speckled mug and a glass pitcher pouring coffee, surrounded by evergreen branches and warm holiday lighting.

Pure Earth Collection (organic kids’ products): 15% off sitewide. Nov 27- Dec 1.

Purity Coffee (mold-free organic coffee): 30% off sitewide + free US shipping with code THEFILTERY. Nov 26- Dec 1.

Q for Quinn (socks & undies for kids & adults): Sale details TBA.

Quince (clothing): Up to 30% off travel essentials, home favorites, Christmas trees, and winter outfits. Until Nov 28.

Raaka (chocolate): 20% off almost everything. End date TBD.

Rael (personal care): Up to 40% off sitewide. End date TBD.

Ratio (plastic-free coffee maker): 35% off the Ratio Eight Original + other limited offers. End date TBD.

Reel (toilet paper & paper towels): Up to 30% off sitewide. End date TBD.

Renude (mushroom-based adaptogenic coffee): 25% off sitewide. End date TBD.

Reprise (activewear): Up to 30% off when you buy 3 or more items. $25 Tops and $50 sweats. End date TBD.

Repurpose (PFAS-free disposables like plates and trash bags): 30% off for first 3 months with code ALLSET30. End date TBD.

Revol Cares (period underwear): 40% off sitewide. End date TBD. // Code THEFILTERY. | See our review here.

A studio shot features a collection of RiseWell oral care products—including toothpaste, mouthwash, floss, and a bamboo toothbrush—displayed on a wooden surface against a gray wall.

Risewell (toothpaste): 20% off sitewide + free sample pack of a-HA Mints with every order with code THANKFUL. Nov 26- Dec 2. // Code THEFILTERY10 gets you 10% off. | Check out our review here.

River Organics (makeup): 20% off sitewide. End date TBD. // Code THEFILTERY for 15% off.

rms beauty (makeup): Up to 30% off sitewide. End date TBD.

Roots and Leaves (electrolytes & herbal remedies): 20% off sitewide with code BFCM20. Nov 22- Dec 2.

Rowe Casa Organics (personal care, skincare & more): 20% off sitewide. Nov 27-29.

Saalt (menstrual products): Buy one, Get one 50% off with code BF2025. End date TBD.

Sabai (PFAS-free furniture): Up to 25% off sitewide. End date TBD.

Save Trees (toilet paper): 50.5% off first auto-ship order with code BF2025. End date TBD.

An image of a bed and mattress from Savvy Rest inside the bedroom, with side tables.
Savvy Rest

Savvy Rest (mattresses, bedding, furniture): Use code BLACKFRIDAY for 20% off all Savvy Rest products. Nov 19 – Dec 3.

Scent Fill (plug-in air fresheners): 15% off orders $35+ plus free shipping. End date TBD.

Scoria (US) (yoga mats): 25% off sitewide. End date TBD.// Code THEFILTERY10 for 10% off.

Scoria (Canada) (yoga mats): 25% off sitewide. End date TBD.// Code THEFILTERY10 for 10% off.

Sea Sense (flip flops): Sale details TBA. Code THEFILTERY10 for 10% off.

Seed (probiotics): 40% off Daily Essentials Duo. End date TBD.

Sijo (bedding): Up to 30% off sitewide. End date TBD.

Simply Zero (zero waste marketplace): Free Shipping on all orders over $75. End date TBD.

Somebody (skincare): Up to 70% off + free shipping + free HPR Face Cream with every order over $50. End date TBD.

Spielstabil (toys): Up to 25% off sitewide. End date TBD.

SpringWell (water filter): 20% Off + Up to 55% Factory-Direct Savings. End date TBD.

Stasher (silicone food storage): 40% off select bundles, 30% off sale section, 25% off the rest (lids are 25% off). Nov 21- Dec 2. // Up to 40% off sitewide. Nov 23-29. // Up to 40% off and exclusive 40% off bundles + free small Lids 3-pack. Nov 28. // Up to 40% off and exclusive 40% off bundles + free drying rack. Nov 30-Dec 2.

Stokke (high chairs & strollers): Up to 30% off. End date TBD.

Subset (underwear; formerly called Knickey): 25% off sitewide with code THANKS25. End date TBD.

Sunrise Bliss (hair towels): Sale details TBA.

Sun & Moo (skincare): 20% off sitewide. Nov 27-30. Code THEFILTERY.

Sunday (low-tox lawn care): 30% off yard plans + free shipping over $40 with code BLACKFRIDAY30. End date TBD.

SURI (sustainable electric toothbrush): Up to 30% off sitewide. End date TBD.

Sustain (underwear & apparel): Sale details TBA.

Sylvane (air purifiers like Austin Air, Air Pura, etc): 10% off sitewide on orders $150+ with code THANKS25. End date TBD.

Tabeeze (baby onesies): Sale details TBA.

Takasa (bedding): Up to 50% off. End date TBD.

Tampon Tribe (tampons): 40% off sitewide. End date TBD.

Tap Score (water testing kits): 8% off with code GOBBLE8. End date TBD.

Tentree (clothing): Up to 60% off sitewide. Nov 27-30.

Terra Thread (backpacks & accessories): 15% off full-priced items with code THEFILTERY. Nov 26 – Jan 4.

The Bare Home (personal care & home care): Up to 25% off + free gifts. End date TBD. // Code THEFILTERY for 10% off.

The Citizenry (Fair Trade home goods marketplace): 25% off sitewide. End date TBD.

The Filtery (🙋‍♀️👋!): Get 15% off all Curated Gift Boxes with code HOLIDAY15. Nov 28 – Dec 1.

The Sill (indoor plants, pots & planters, plant care accessories): Up to $80 off on their rare and unique plants. Nov 28- Dec 1.

The Simple Folk (children’s clothes): 10% off your first order. End date TBD.

Therasage (personal infrared sauna): 20% off with code TheraFest. End date TBD.

Think Sun (skincare): 30% off sitewide + free gifts with code SALE30. End date TBD.

A studio shot focuses on a small pile of miscellaneous Thrive Market grocery and household items, including snacks, sauce, pasta sauce, protein powder, and cleaning supplies, next to a partially open branded cardboard box on a kitchen counter.
Thrive Market
a person holding a cream cheek tint from Toups and Co
Toups & Co.

Thrive Market (organic online grocery store): Up to 30% off. Nov 28- Dec 1. | See our full review.

Toby Tiger (baby & kids’ clothing): Up to 50% off sitewide. End date TBD.

Toups & Co. (organic skincare, personal care, & makeup): 10% off on their Limited Edition Holiday Collection. Shop it here. // 20% off sitewide with code BLACKFRIDAY25. November 20–Dec 1. // Free Mistletoe Balm on orders $175+. | Here’s our full review.

Tomboyx (undies & loungewear): 30% off sitewide with code BFCM 2025. Nov 18- Dec 4.

Tripulse (activewear): 15% off when you pair any top + any bottom. Nov 27- Dec 2. // Code FILTERY15 for 15% off first purchase. | Check my review here.

True Botanicals (skincare): 30% off sitewide + up to 50% off on orders $1,000+. Nov 14- Dec 3.

Truly Free (laundry & cleaning): 300 Free Loads of Laundry Wash. Nov 1- Dec 2. // 50% off sitewide. Nov 24- Dec 1.

Truthbrush (toothbrush): Sale details TBA.

Tushy (bidets & eco toilet paper): Up to 40% off sitewide. End date TBD.

U-Konserve (reusable food containers): Shop their sitewide sale here.

Under the Canopy (bed & bath): Up to 65% off sitewide with code CYBER. End date TBD.

Ursa Major (skincare): 25% off sitewide. Until Dec 1.

Uvina (skincare): 25% off Lymphatic Glow bundle. This week only. // Code THEFILTERY for 15% off.

Vera Salt (plastic-free salt): 25% off sitewide with code BLACKFRIDAY. End date TBD.

Vitamix (one of the few non-plastic options for blenders): Up to $275 off Select Blenders & Bundles. $99 Containers + 20% off Select Accessories. Until Dec 1,

Vottera (clothing): 20% off full-priced items with code THEFILTERY. Nov 26 – Jan 4.

WAMA (hemp underwear): Sale details TBA.

Waxelene (skincare): Up to 60% off selected items. End date TBD.

Weddell Water (shower filter): 20% Off Duo & 15% Off Cartridges with code BFCM. End date TBD.

Weezie Towels (monogrammed towels and wears): Up to 40% off bundles. End date TBD.

Wellnesse (personal care): Up to 25% off. End date TBD.

W3LL PEOPLE (makeup & skincare): 25% off sitewide. End date TBD.

West Elm (home furniture, decor, lighting. Check details; not everything is non-toxic.): Up to 70% off sitewide. End date TBD.

withSimplicity (makeup & skincare): 25% off sitewide with code BF2025. November 10-December 1.

A studio shot in a snowy winter landscape features a Christmas tree-shaped stack of Who Gives A Crap bamboo toilet paper rolls with holiday-themed wrappers next to a large cardboard box.
Who Gives a Crap

Who Gives a Crap (toilet paper): Sale details TBA.

Wildling (skincare): 20% off sitewide. Nov 21- Dec 1.

Wildy Organic (organic foods like coconut oil & snacks): 15% off all orders. Nov 25 – Dec 2.

Wondercide (pest control): 20% off sitewide + Free 12 oz Flea and Tick Shampoo with every purchase. Nov 24- Dec 1.

Wyld Notes (perfumes): 20% off The Original Collection & Discovery Set. Nov 17- Dec 1.

Xtrema (ceramic cookware): 30% off sitewide + extra 15% off over $499 and bundles 35% off. Dec 2-7. // 25% off sitewide + extra 15% off. Dec 25. // 30% off sitewide. Dec 26.

YumEarth (candy): Sale details TBA.

Zego (organic food products): Sale details TBA.

Zoku (stainless steel bottles, food jars & more): Sale details TBA. 10% off with code THEFILTERY.

More Related Holiday Guides:

🍋 Join Thousands of Subscribers Reducing Toxic Chemicals

If you found this guide helpful, sign up for my (free) weekly newsletter. You’ll get product picks, the latest news about toxic chemicals, and other exclusive content I don’t share anywhere else.

    We won’t send you spam. Unsubscribe at any time.

    About The Filtery

    The Filtery is a digital platform that provides curious citizens with well-researched and practical solutions for reducing the toxins in their homes and bodies. Whether you’re looking for trusted non-toxic brands or answers to your questions about materials or ingredients, The Filtery is here to help.

    Related Posts

    Leave a comment

    Your email address will not be published. Required fields are marked *